Founded in 2011 by Kimberly Jolly, It's Sew Emma began as a dream to create versatile and inspiring quilt patterns for all skill levels. As the owner of the successful Fat Quarter Shop, Kimberly had extensive experience with various quilt patterns and sought to develop her own designs. With a team of creative friends, she launched It's Sew Emma, which has since grown into a nationally recognized quilt pattern company. The company is named after Kimberly's eldest daughter, Emma, who serves as a significant inspiration for their work.
In addition to quilt patterns, It's Sew Emma has expanded its offerings to include books and notions, providing quilters with comprehensive resources for their projects. Their collaboration with renowned designers, such as Lori Holt of Bee in my Bonnet Co., has resulted in popular publications like the "Prim & Proper" book, which reflects a gentler era when handwork made a home.
With a commitment to quality and creativity, It's Sew Emma continues to inspire stitchers worldwide, offering designs that blend charm and functionality for every needlework enthusiast.
